1.
Keep walkways and driveways free of ice and snow
– if a potential buyer can’t get into your home easily, it will be more
difficult to sell.
2.
Keep your home “warm, cozy and homey” –
potential buyers who come into your home and are not comfortable will not stay
long.
3.
Make the most of the natural light you have –
make sure curtains and blinds are clean and open them as wide as possible
during daytime showings – install light bulbs into fixtures with the highest
wattage that they will safely accommodate – make sure all lights are on for
showings.
4.
Wash your windows – in winter, strong southern
light can reveal grime and can make a home look like it isn’t well maintained.
5.
Play soft music in the background – this creates
a warm atmosphere and is soothing for potential buyers.
6.
Make your home feel comfortable and cozy – putting
a warm throw on the sofa or folding back the comforter on the bed can help “set
the scene” and help the buyers see themselves living in your home.
7.
Emphasize the winter positives of your home – be
sure your Realtor® mentions to potential buyers if your home is on a street
that is plowed or de-iced regularly in bad weather (i.e., if your home is on a
bus route).
8.
Install timers on lights both inside and outside
your home - this way, your house will
look inviting even when you are not home to turn on the lights.
9.
Make your home “festive” – First impressions are
extremely powerful – set the table with the good china and silverware - you may
consider putting out a plate of cookies and some bottled water for potential
buyers.
10.
Give your home a nice aroma – the number one
favourite smell is chocolate chip cookies – however, don’t overdo the smell in the house
as this can have potential buyers thinking ‘What are they trying to cover-up?”
11.
Protect your home – You may want to post a small
sign in your foyer asking buyers who are viewing your home to kindly remove
their wet footwear, this indicates to buyers that you have pride of ownership
and that you care about your home.
12.
Use the season to your advantage – in the winter
the leaves are off the trees which may show off the view from your home which
may not be as apparent in the spring and summer.
13.
Consider your area – In some parts of the
country, such as ski areas, winter weather can actually be a selling point.
To read Dana Dratch’s full article, click here.
If you or someone you care about is thinking of making a
move or if you just want some general information about the Real Estate market
in your area, please don’t hesitate to give us a call, we would love to talk to
you!
Until next time,
The Jamie Dann Team